FEDERAL CONTRACTING FOR ESTABLISHED VETERAN & SMALL BUSINESS OWNERS
You built a business that works. Federal contracts are your next market.
You already know how to run a successful business. Federal contracting requires a different buying language, different infrastructure and a different sales system.
Peak Performance Strategies helps established Veteran and small business owners translate what already works into a federal revenue channel built to compete, win and grow.
$550M+ won by clients 180+ contracts won by Kristy
$10M in revenues, built & sold
AI ANIMALS SPOTTED IN THE WILD
Connecting across the federal contracting community at the 2026 NVSBC VETS Conference in New Orleans
• Kristy Pittman and Christina Sachs •
See yourself here? We'd love to send you the photo. Want it removed instead? Just email [email protected]
BUILT ON REAL GOVCON EXPERIENCE
15+ yrs
IN FEDERAL CONTRACTING
$550M+
WON BY CLIENTS
180+
CONTRACTS, PERSONALLY
#1
AMAZON BESTSELLER
____ THE FEDERAL MARKET
The federal maze is real.
Your business isn't the problem.
SAM.gov. FAR regulations. NAICS and PSC codes. Set-asides, certifications, agency forecasts, capability statements and procurement rules that do not exist in your commercial market.
Federal contracting has its own language, infrastructure and buying process.
The good news: it can be systemized.
You've already built a business that works. Now you need the federal sales system to make it work in this market.
$770B
SPENT ANNUALLY
23%
SET ASIDE FOR SMALL BUSINESS
$177B+
SMALL BUSINESS MARKET
____ THE SHIFT
From entering the federal market to building a repeatable pipeline.
WHERE YOU ARE NOW:
A proven commercial business with little or no federal-market infrastructure
Federal opportunities are visible, but the path to the right ones is unclear
Your existing sales process was not built for government buyers
Too much federal knowledge still lives in searches, tabs and disconnected tools
WHERE V2V™ TAKES YOU:
A federal sales operating system built around your business
A focused pipeline of opportunities worth pursuing
Mission Control tracking opportunities, relationships and next actions
Federal buyer positioning, outreach and follow-up working together
Reusable proposal infrastructure that protects your time and increases consistency
THE GUIDE
Meet Kristy Pittman
Kristy learned federal contracting the hard way: building companies, pursuing opportunities, winning contracts and discovering which systems actually create repeatable results. For more than 20 years she has built and led businesses, including 15+ years inside the federal marketplace.
Today, she turns that operator experience into practical systems established Veteran and small business owners can use to enter and grow in federal contracting without repeating the expensive trial-and-error.
Clients have won over $550 million in contracts
#1 bestselling author, Government Contracts for Veterans
Co-founded, built and sold a government contracting business with $10M+ in revenues
Won 180+ federal contracts personally
"I've walked this path and built the systems I wish I'd had from the beginning, so you don't have to learn this market by trial and error."
~ Kristy Pittman
____ THE PATH
Vision 2 Victory™: the 10-week
Federal Sales Operating System
A live, done-with-you implementation program where we build the eight federal-market systems your existing business needs to compete effectively. No generic theory. You leave with the positioning, pipeline, tools, proposal infrastructure and operating systems to pursue federal work strategically and repeatably.
What is included:
10 live weekly sessions, 90 minutes each
Lifetime access to all recordings
Weekly implementation guides
AI-assisted proposal and outreach workflows built with you.
Complete template and script library
Certification upon completion
Private GovCon Community
Live Q&A with Koach Kristy
8 federal-market systems built around your business
90 days of BidBeacon™ opportunity matching
____ THE BOOK
Government Contracts for Veterans
Kristy's #1 Amazon bestseller and practical field guide for Veteran-owned businesses entering and competing in the federal market, built from lessons learned across 180+ contracts she won herself.
How to make your business federal-market ready
Real-world federal strategies from experienced contractors
Templates, tools, and capability statement samples
How Veteran status can create opportunity without becoming your entire value proposition
____ SUCCESS STORIES
Real Proof. Actual Timelines.
"Kristy is a force in government contracting. She doesn't just teach theory,
she provides real, actionable strategies that drive results."
~Michael L. · RSM Federal
In only about 4 months, Kristy assisted me to win over $200,000 in Government Contracts. She doesn't just talk the talk, she walked the walk.
I landed a large VA Hospital contract thanks to Kristy. If you're on the fence, don't be.
Through Kristy's help, [our company] won a multi-million dollar contract. I wholeheartedly believe every great individual has had a coach. If you're looking to secure government contracts, you absolutely need Kristy Pittman.
I felt like I had training wheels on my bike and now I can release the training wheels.
I personally know several Federal Buyers who told me Kristy is a great vendor. When I asked myself, 'Who should I hire to build my business?' There was no question in my mind, Kristy. The first federal contract I won was for $380,000.
Kristy has been an absolute game-changer in our business journey. She guided us step by step to developing a winning strategy that has led to repeat business with government buyers. If you're serious about winning government contracts, Kristy is the coach you need.
Clients have won first contracts ranging from $25K to multi-million-dollar awards. One strong contract may more than cover the V2V investment, but one award is not the strategy. The goal is a federal pipeline your business can continue to build on.
Individual results vary. Ray's and John's outcomes are exceptions, not typical.
Most clients see their first wins in 9 to 12 months. No guarantees on contract wins, because the contracting officer makes that call.
What you can control is whether your company is positioned, equipped and operating with the systems to recognize and pursue the right opportunities when they appear. That's what we build.
What the Industry Says
Kristy is a force in government contracting. With firsthand experience winning hundreds of federal contracts and building and selling her own business, she has an exceptional ability to simplify the complexities of government sales. She doesn't just teach theory, she provides real, actionable strategies that drive results.
This book is an invaluable resource for veteran entrepreneurs entering the federal marketplace.
Kristy has been a guiding force for so many Veterans, helping them find opportunities, build strong relationships, and win government contracts.
FREE MASTERCLASS
The Veteran's Advantage: Build a Smarter Federal Sales System with AI
A 90-minute working session showing you how to organize federal-market intelligence in Mission Control, accelerate proposal development with AI, and communicate with government buyers without sounding like a machine. Plus live Q&A with Kristy.
____ The GovCon Community
You do not have to do this alone.
Inside the Peak GovCon Community, established Veteran and small business owners learn alongside peers navigating the same federal market. Share intelligence, compare lessons learned, build relationships and stay accountable as you put your federal growth system into action.
QUESTIONS
Straight Answers
I already have federal registrations, and we may have won some work. Is Vision 2 Victory (V2V)™ still relevant?
Yes, because registration is infrastructure, not a federal sales system. V2V™ is designed to help established businesses turn scattered federal activity into a repeatable process for positioning, opportunity selection, outreach, proposals, follow-up and pipeline management.
How technical do I need to be to use the AI and automation tools?
If you can use email, you can do this. The tools are set up with you, step by step, on live calls. You will not be alone with a blank screen.
We've tried federal contracting before without building momentum. How is this different?
Most programs teach proposals. Vision 2 Victory™ builds eight complete business systems with you, live, so you leave with working assets, not notes. Most clients see first wins in 9 to 12 months.
APEX Accelerator is free. Why pay for this?
Use APEX. We encourage it. APEX counselors can provide valuable no-cost assistance with registrations, certifications and contracting questions.
Vision 2 Victory™ solves a different problem: we work with you to build the federal sales operating system inside your business, including positioning, pipeline management, outreach, AI-enabled workflows, proposal infrastructure and implementation. APEX can be part of your resource network. V2V™ is the system that connects the pieces.
Can you guarantee I will win a contract?
No. No ethical GovCon consultant can guarantee an award because the government makes that decision. What we can do is help you control the variables inside your business: where you compete, how you position, which opportunities you pursue, how you communicate, how consistently you follow up and how prepared you are when the right opportunity appears.
Do I have to be a Veteran to join?
Veterans lead the tone, and civilian small business owners are welcome when they are aligned in values and readiness.
How do I know whether federal contracting is actually a good growth market for my business?
Not every business should pursue federal contracts, and we believe you should know that before investing heavily in the market. The right question is not simply whether the government buys what you sell. It is whether there is enough relevant demand, your capabilities align with how agencies buy, and federal work fits your broader business strategy.
Inside Vision 2 Victory, we help you evaluate the market around your existing business, identify where your capabilities fit, and focus on the agencies, buyers and opportunities that make the most sense. The goal is not to chase government contracts. It is to determine where federal contracting can become a smart, sustainable growth channel for your company.
How long should I expect it to take before federal contracting begins producing revenue?
Federal contracting is a growth strategy, not a quick-revenue tactic. Most clients should plan for roughly 9 to 12 months to begin seeing contract wins, although timelines vary based on your industry, existing relationships, past performance, certifications, target agencies and the opportunities already in the market.
The work begins producing value before the first award. During that time, you are building your federal positioning, buyer relationships, opportunity pipeline, proposal assets and pursuit systems so you are not depending on one bid or one contract.
The goal of Vision 2 Victory is not to help you chase a quick win. It is to help you build a federal revenue channel your business can grow over time.
My commercial business already works. How much of it will I need to change?
Much less than you think. We are not rebuilding your company. We are translating your capabilities into a federal buying environment and adding the systems your commercial business never needed.
Start learning the market with the free chapter. Ready to build the system? Apply for Vision 2 Victory™.
Helping established Veteran-owned businesses
build the systems to compete, win and grow in
the federal marketplace.
Copyright 2026. Peak Performance Strategies™ | Kristy. All Rights Reserved.